InsightFirst takes a completely new approach to Web traffic reporting and analysis. While most web analytics software begins with log files, InsightFirst uses a simple set of tags that you add to your site pages, either manually or via a database-driven solution, resulting in higher accuracy and reports that your whole team can easily read and understand.

Capsule designed the InsightFirst web site, carefully coordinating with the company's CEO and marketing department to ensure that the site conveyed InsightFirst's commitment to precision-engineered software developed in a forward-thinking and fun environment.